Q4 2017 Amsterdam briefing

Executive Breakfast Briefings

Q4 2017 Amsterdam briefing

Venue: Hotel de l’Europe, Amsterdam
Keynote speaker: Laurence Debroux, CFO, HEINEKEN
Co-host: Ahmed Mazhari, SVP & Chief Growth Officer, Genpact
Theme: Driving Growth in a Digital World
Keynote Interview: Click here

Driving Growth in a Digital World

At this exclusive FDE breakfast in Amsterdam, produced in association with Genpact, keynote speaker Laurence Debroux, CFO, HEINEKEN shared her insights on how the company has been driving growth in today’s fast paced digital world.

In her presentation, Laurence has covered the following:

  • Digital Investment: transformation, disruption and how to avoid an incremental mind-set that hampers investment and innovation
  • Staying agile: the key to making better informed, faster decisions through the use of predictive analytics, controlled experimentation and minimum viable product approach
  • Effective partnering: How CFOs can be effective business partners to marketing and operations in their digital transformation journey
  • A sample of the participants:

    Aegon, CFO AEGON Bank
    Aegon Blue Square Re, CFO
    Ahold, Senior Finance Director Operations
    Ahold Delhaize, EVP & CFO
    Boskalis, Finance Director Dredging & Inland Infra
    British American Tobacco, Global Corporate Finance Director
    Encompass, CFO
    FrieslandCampina, CFO
    Heineken, CFO
    Heineken, Head of Global Finance Processes & Internal Control
    ING, CFO Netherlands
    ING, Global Head of Wholesale Banking
    ING, CFO Challengers & Growth Markets
    NIBC, Finance Director
    Philips Lighting, Head of Corporate Finance
    Pladis, CFO Europe
    Rabobank, Global Head Control Wholesale Clients International and CFO
    Randstad Holding, Managing Director Group Control, Strategy and M&A
    Royal KPN, EVP Finance Transformation
    Transavia, CFO